If you are using postcard or greeting card marketing as part of your marketing mix, and a little new to this relationship building technique, you may have a few questions about what and when to send cards.
As we talked earlier, your first card sent should either be a thank you card right after you acquire the customer and deliver the product or service, or if you are looking to revive a list, then it should be a card that is simply touching base and reacquaint, no sales pitch at all.
Now,
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